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Platform

AI agents powering every step of the Bytek Prediction Platform

Interact with data, connect and manage data sources, build predictive models, and activate marketing workflows through natural language. BPP's agentic capabilities guide users across complex processes, making advanced data and AI operations more accessible while maintaining control and oversight at every step.

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Natural language

Interact with the platform using plain language, no complex interfaces or queries needed.

Guided across complex processes

AI agents walk you through multi-step workflows, from data exploration to audience creation.

Control & oversight at every step

Every action is transparent and requires your approval before any changes are applied.

Data Source Manager

Connect and configure your data with confidence

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Data Source Manager Interface

Data Source Manager guides users through the process of connecting their data warehouse to Bytek Prediction Platform and preparing their data for activation.

It automatically analyses the selected dataset, identifies available tables and fields, and supports users in reviewing metadata, configuring identifiers, and validating the schema. Once the configuration is approved, BPP reconciles the data and activates the workspace.

Connect and analyse your data

Connect a BigQuery dataset and let BPP automatically detect the tables and fields available within it.

Configure your identity structure

Select the tables to use, define identifiers, identify fields containing personal information, and prepare data for profile reconciliation.

Review before activation

Validate the complete schema and identifier configuration before activating the platform and making the data available across BPP.

AI Model Copilot

Build and deploy predictive models through a guided process

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AI Model Copilot Interface

AI Model Copilot guides users through the creation, training, and deployment of predictive models using the data available in Bytek Prediction Platform.

It supports different model types, including action prediction, pcLTV, RFM clustering, and interest classification, helping users define what to predict, select the relevant data, and configure the model without managing the entire data science process manually.

Choose the right predictive model

Create models for purchase propensity, churn, customer lifetime value, behavioural segmentation, and interest classification.

Configure models around your data

Select the source tables, features, target actions, time ranges, and training settings through a guided workflow.

Control activation and deployment

Save each model as a draft, review its configuration, and activate it only when it is ready to run and generate predictions.

AI Copilot

Your conversational assistant inside BPP

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AI Copilot Interface

AI Copilot helps users explore data and carry out platform activities using natural language. It can answer questions about the workspace, analyse data quality, inspect models and connections, and support the creation of audiences and signals without requiring queries or complex technical procedures.

Every action is performed within the customer workspace. Read-only operations run immediately, while any action that creates or changes something requires explicit user approval.

Explore and understand data

Ask questions about tables, fields, data quality, profiles, and the Identity Graph.

Create audiences and signals

Build, preview, clone, and update audiences and signals through natural-language instructions.

Stay in control

Review and approve every write operation before it is executed. New entities are always created as drafts.

Bytek MCP

Connect BPP to your AI ecosystem

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Bytek MCP Interface

Bytek MCP makes BPP data and capabilities available to external AI assistants such as Claude, ChatGPT, and other MCP-compatible tools.

Users can explore data, inspect audiences, signals, connections, and AI models, run controlled read-only queries, and prepare new drafts directly from the AI tools they already use.

Use your preferred AI assistant

Access BPP capabilities without leaving the AI tools already used by your organisation.

Secure, workspace-based access

Every connection uses personal credentials and is limited to the authorised customer workspace.

Controlled external operations

External assistants can access information and create drafts, while activation and sensitive changes remain within BPP.

Ready to Turn Your Data into Revenue?

Go live in weeks, not months
No engineering resources required
Measurable ROI from day one

Combine first-party data into a Single Customer View.

Extract valuable insights and predictions with AI.

Integrate AI-enriched data into existing tools.