{"id":1690,"date":"2026-01-08T16:14:11","date_gmt":"2026-01-08T16:14:11","guid":{"rendered":"https:\/\/www.bytek.ai\/nrf-2026-le-grand-salon-du-commerce-de-detail\/"},"modified":"2026-06-06T07:38:16","modified_gmt":"2026-06-06T07:38:16","slug":"nrf-2026-le-grand-salon-du-commerce-de-detail","status":"publish","type":"page","link":"https:\/\/www.bytek.ai\/fr\/evenements\/nrf-2026-le-grand-salon-du-commerce-de-detail\/","title":{"rendered":"NRF 2026 : Le grand salon du commerce de d\u00e9tail"},"content":{"rendered":"<p data-start=\"94\" data-end=\"386\">Du 11 au 13 janvier 2026, Bytek <strong data-start=\"126\" data-end=\"142\">a particip\u00e9 \u00e0 NRF<\/strong> \u00e0 New York, l&rsquo;\u00e9v\u00e9nement mondial de r\u00e9f\u00e9rence pour l&rsquo;industrie du commerce de d\u00e9tail.<br data-start=\"211\" data-end=\"214\"\/>Pendant l&rsquo;\u00e9v\u00e9nement, nous <strong data-start=\"235\" data-end=\"248\">avons \u00e9chang\u00e9<\/strong> avec des d\u00e9taillants, des marques et des partenaires, partageant comment les donn\u00e9es de premi\u00e8re partie <strong data-start=\"316\" data-end=\"338\" data-is-only-node=\"\">peuvent \u00eatre transform\u00e9es<\/strong> en d\u00e9cisions marketing exploitables et bas\u00e9es sur l&rsquo;IA.<\/p>\n<p data-start=\"388\" data-end=\"674\">Lors du NRF, nous <strong data-start=\"399\" data-end=\"415\">avons d\u00e9montr\u00e9<\/strong> comment la plateforme de pr\u00e9diction Bytek <strong data-start=\"450\" data-end=\"462\">soutient<\/strong> les strat\u00e9gies de vente au d\u00e9tail pr\u00e9dictives en unifiant les donn\u00e9es en ligne et hors ligne, en g\u00e9n\u00e9rant des informations client avanc\u00e9es et en activant des cas d&rsquo;utilisation bas\u00e9s sur l&rsquo;IA, ax\u00e9s sur la performance, la personnalisation et la valeur client \u00e0 long terme.<\/p>\n<p data-start=\"676\" data-end=\"792\">Si vous n&rsquo;avez pas eu l&rsquo;occasion de rencontrer l&rsquo;\u00e9quipe Bytek pendant l&rsquo;\u00e9v\u00e9nement, <strong data-start=\"746\" data-end=\"792\">contactez-nous pour poursuivre la conversation.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Du 11 au 13 janvier 2026, Bytek a particip\u00e9 \u00e0 NRF \u00e0 New York, l&rsquo;\u00e9v\u00e9nement mondial de r\u00e9f\u00e9rence pour l&rsquo;industrie du commerce de d\u00e9tail.Pendant l&rsquo;\u00e9v\u00e9nement, nous avons \u00e9chang\u00e9 avec des d\u00e9taillants, des marques et des partenaires, partageant comment les donn\u00e9es de premi\u00e8re partie peuvent \u00eatre transform\u00e9es en d\u00e9cisions marketing exploitables et bas\u00e9es sur l&rsquo;IA. Lors [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2141,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/page-single-event.php","meta":{"footnotes":""},"class_list":["post-1690","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NRF 2026 : Le grand salon du commerce de d\u00e9tail - Bytek<\/title>\n<meta name=\"description\" content=\"Bytek a particip\u00e9 \u00e0 NRF 2026 \u00e0 New York, d\u00e9montrant comment l&#039;IA pr\u00e9dictive et les donn\u00e9es de premi\u00e8re partie permettent des strat\u00e9gies de marketing de d\u00e9tail plus intelligentes et ax\u00e9es sur la performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bytek.ai\/fr\/evenements\/nrf-2026-le-grand-salon-du-commerce-de-detail\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NRF 2026 : Le grand salon du commerce de d\u00e9tail - 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